Tuesday, September 27, 2011

Stationery Logo Drafts

I was meant to post this earlier, but because my interwebs was down and I had important matters to attend to, that was not possible. But anyway, I got some drafts for the stationery logos, as shown below:
































Wednesday, September 21, 2011

Kidsons Cycles - Employment Obligations and Resposibilities

Well as I post this, we've finished for this Term.

I'll start by saying this was a rather interesting term, having both highs and lows and rather some interesting times that happened the last term.

Anyway enough of the reminiscing, what I'm here to post is about what I had to do throughout the duration of the Kidsosns Cycles Rebranding Project.

My responsibilities for the project was Print Researcher as well as writing the Style Guide. Part of my responsibilities as print research was determining specific print requirements for things such as business cards, colour specifications, jerseys, etc. During the time of the project, I had to contact Clothing Company 'Cannibal Clothing' who (based up in Tweed Heads) make the thousands of jerseys available for cycling shops (this including Kidsons Cycles) and were more than happy to help with my enquiries and provided me the templates available.

The second part of my role throughout the project was the creation of the style guide, which interestingly, turned out that Kidsons Cycles never had a pre-existing style guide available - meaning that I had the 'fun' part of creating one from scratch, although I had to wait for my classmates to finish the Business Cards and Letterheads before defining the style guide throughly. In addition, I had to define the colours used with the new logo and associated stationery.

Apart from that, my role in the project went somewhat smoothly, although the thing that I can improve on you be more consultation with classmates when setting out standards in relation to the style guide.

Monday, September 19, 2011

More Logos, Stationery and other things

Drakie here,

Today we were given some business names from our classmates (in my case, mine is from Katelyn), for each we come up with logos for. These are the following logos:

- Markham's Construction (the boring one)
- Divine Hair and Beauty (the so-so one)
- Zing Nightclub (the awesome one)

For each of the logos, we have to come up with the following:

- Business Card (AS 90mm x 55mm)
- A4 Letterhead
- With Complements Card

In addition, we have to come with one of the following for each business:

- A3 Poster
- A5 Flyer
- Swing-Tag
- 3D Point Of Sale Item
- Fridge Magnet
- Bookmark

All of this being due 25th October 2011

Sunday, September 18, 2011

Rapid Logo Study 3 - Final Logo

Drakie here,

Today, we had to create our Final Rapid Logo Design 'Trident Grill', to my surprise, my logo design was the winning one (I've done something right here), as shown below:




I kept mine as minimalistic as possible (by only having the text and the 'trident') whilst trying to keep the logo functional, but apart from that. I can't think of anything else to mention.

Sunday, September 11, 2011

Business Stationery Critique - 12/09/2011

Drakie here,

I was critiqued with the stationery for three businesses, the only issues were:

- Make the Address Information 'Right-Aligned' when positioning the text on the right
- The need to maintain a 10mm spacing between the logo/text and the edge of the paper/card
- Spacing between the logo and text

Apart from those minor issues, nothing too disastrous.

Tuesday, September 6, 2011

Rapid Logo Study 2 - Something went horribly wrong here...

The second logo we had to do for the Wednesday Rapid Logo Design 'Pip-Squeaks Kids Play Centre, and clearly something went wrong here with my logo here:




















The result was 19/45 (Oh dear...) But nevertheless, there is always room for improvement with the next logo next week.

This is the winning logo for this week, this one by Tania Filocamo:


Monday, September 5, 2011

Class Task - Creating Business Stationery

First post for September

We have to create some stationery for some 'fictional' businesses. Each business needed to have an A4 Letterhead, a Business Card (Australian Standard 90mm x 55mm) and a With Complement Card. Here are the results so far

Business 1: Smith & Jones Lawyers


A4 Letterhead












Business Card (90mm x 55mm)












With Complements Slip


Business 2: Mango Creative





















A4 Letterhead












Business Card (90mm x 55mm)












With Complements Slip


Business 3: Hoot Kidswear





















A4 Letterhead












Business Card (90mm x 55mm)












With Complements Slip

More will be posted once completed